Intelligent Messaging for Healthcare

Reduce missed appointments with Intelligent Messaging for Healthcare

Patients failing to turn up for appointments costs the NHS on average £700m every year*. Automated SMS reminders for upcoming appointments can have a critical impact on reducing your Did-Not-Attend rates. Research shows that each SMS appointment reminder generates a benefit with a value of £0.59.**

Upon receiving the SMS, patients are given the option of either confirming or re-scheduling an appointment. All responses are captured by the Intelligent Messaging platform and automatically updated in existing GP scheduling systems.

Watch the video to learn more about intelligent messaging.

Intelligent Messaging: helping you make your patients the priority

Integrated into EMIS Health, Vision and TPP SystemOne, this market-leading product delivers significant improvements to patient service and operational performance in areas such as data collection, call/recall, access and appointment management. As we have developed this product in partnership with iPLATO, it already works with the NHS GP IT systems so there’s no set-up or configuration needed.

How can we connect your organisation?

Get in touch to discuss Intelligent Messaging for Healthcare

0800 079 0864

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How Intelligent Messaging can benefit your organisation

Streamline data collection through smart two-way messaging.

Our system is securely hosted within N3 and all members of the iPLATO team are IGSoC-approved, meaning they are trained to help you deal with sensitive data.

An inbound mobile phone number for each site allows you to capture more mobile numbers, keep patient contact details up to date and improve access for groups of patients such as the deaf.

Integration to the most popular GP systems allows you to benefit from advanced read code functionality, sophisticated reporting and fully automated appointment reminders.

Why choose Intelligent Messaging for healthcare?

Easy to integrate

No hardware or software requirements. It’s a web-based interface so can be used anywhere with an internet connection.


The self-serve platform is easy to use and can be managed centrally.

One solution

With a range of features, our messaging platform is designed to cater for the SMS needs of your entire organisation meaning you only need to invest in one solution and one supplier.

Data security

You can be reassured that SMS will only be delivered using legitimate routes and that all data is stored in UK data centres.


Send anything - from a single SMS notifying a patient of incoming test results to a mass marketing communication to thousands - e.g. flu jab campaign.

Support tailored to your needs

Expert advice and support from our team of account managers means we’ll help your organisation get the most value possible from the service, including finding new ways of using SMS to save time and money.

Help & Support

Thinking about joining EE?

Call us on 0800 079 0864 or
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Already with EE?

Call 158 from your EE phone, or contact your account manager.

The legal bit

* Source: Mobile Squared - Conversational advertising whitepaper

** Source: Ofcom 2014 report