Why the iPhone X is unlike anything you’ve ever seen

Can you believe it’s been ten years since Apple ripped up the rulebook with their first iPhone? Well, it’s true. And this being Apple, they’ve decided to celebrate in spectacular style.

Say hello to the incredible new iPhone X.

Positively bursting with stunning new features, Apple’s groundbreaking new release pushes smartphone design to dizzy new heights. In fact, you’ll wonder how the future ended up arriving quite so fast.

But just what makes the iPhone X so utterly breathtaking? We take a look at some of the mind-boggling new tech that prompted Apple CEO, Tim Cook, to call it “the biggest leap forward since the original iPhone”.

Prepare to be wowed!

Get untangled with wireless charging
Kiss goodbye to those tangled cables forever. With the iPhone X’s state-of-the-art wireless charging tech, you can just place your phone on a charging pad, and watch it start refuelling on contact. It’s as futuristic as it gets. And if you’re not sure where to start, Mophie’s slick QI-charging base is one of the best around.

With major restaurants, hotels and cafes all adding wireless charging stations to their branches by the week, you’ll simply never be stuck for battery when you’re out.

Welcome to the age of Face ID
You’ve probably come across facial recognition tech in sci-fi movies – or perhaps even going through passport control. But thanks to Apple, this incredible technology now sits right in the palm of your hand, analysing more than 30,000 invisible dots to create an exact map of your mugshot. Which means you can use YOUR FACE to unlock your phone! Or even use it to buy your shopping using Apple Pay.

It definitely beats fumbling around with change at the till – and obviously, you’ll look way cooler.

The new A11 chip – 25% faster
Not only is the iPhone X packed with incredible new features, it’s got some serious power under the bonnet, too. Apple’s game-changing new A11 Bionic chip is the beefiest ever, running 25% faster than the iPhone 7. And believe it or not, it’s even more powerful than a MacBook Pro!

So however hard you work your phone – whether you’re editing large files, streaming Netflix on Apple TV, or playing a graphics-intensive shoot-‘em-up (or doing all three at the same time) – the iPhone X won’t be lagging behind.

Mind-blowing augmented reality
Catching Pokémon aside, augmented reality is becoming more and more epic by the day. And Apple’s powerful new ARKit software is dropping AR right into the mainstream, seamlessly blending razor-sharp digital imagery with the real-life world around you.

Decide which new sofa works best by seeing exactly what it’ll look like in your living room. Learn to dance the waltz by following AR footsteps on your kitchen floor. Or get yourself an AR pet that won’t make a mess of your carpet. The future is going to be a lot of fun.

Big, bold, beautiful display
If you like your smartphone screens big and bold, you’re in for a treat. Apple has devoted the iPhone X face to a dazzling new 5.8” super-retina display that’ll make your photos, apps and games sharper and more vibrant than you ever thought possible.

Swapping the traditional Home button for a slicker ‘swipe up’ to activate, every single millimetre of this dazzling smartphone is dedicated to its rich, cutting-edge HDR screen. So streaming movies, gaming and scrolling through your photos has never been more thrilling.

Most powerful iPhone camera ever
The iPhone X’s awesome new dual 12 MP cameras are powerful enough to wow Instagram-lovers and professional snappers alike. Fire up portrait mode to take incredible shots with natural background blurring, then take your pick from new filters that make your selfies look like you’ve just stepped off a fashion shoot.

It doesn’t stop there, though. The iPhone X’s powerful new sensors and colour filters mean you can capture stunning images even in the lowest light conditions – making those Saturday-night-out-shots more lifelike than ever. And with up to 10x optical zoom and the ability to shoot video in incredible 4K, you’ve got a camera to rival even the best DSLRs on the market.

Did we mention it makes calls, too?

Emojis just got real
Cutting-edge tech doesn’t always have to be serious, and Apple know better than anyone that smartphones are about having fun, too. That’s why they’ve added a whole new dimension to the humble emoji, with their brilliant new ‘Animojis’.

Using iPhone X’s clever facial recognition tech, you can now create fully-animated, talking emojis – based on YOUR OWN facial features and voice! So if you’ve ever wondered how you’d look as an adorable, animated cat, the iPhone X makes it all hilariously possible.

Battery life on a whole new level
With all these epic new features and that mega-fast A11 chip, you’d be forgiven for thinking the iPhone X might run out of juice pretty quickly. Well, you couldn’t be more wrong.

Apple’s innovative custom battery and second-generation performance controller takes everything to a whole new level. Between charges, you’ll get up to two hours extra battery life than you did with the iPhone 7. Pretty impressive stuff. And if you invest in a USB-C cable, you can even recharge your iPhone X to 50% in just 30 minutes – from dead!

With that kind of power, combined with soon-to-drop wireless charging docks, running out of battery won’t be ‘a thing’ for much longer.

Excited? Well, good news. You can buy the incredible new iPhone X on EE now – we’ll even throw in a six-month subscription to Apple Music absolutely free*...

*subject to an EE minimum commitment period