What are Promotional Add-ons?

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We’ll invite you by text message to buy a promotional add-on. This could be an allowance of minutes, texts or data for a low cost. This will be an exclusive offer, only available to selected customers.

How do I redeem the offer?

How do I redeem the offer?

You will need to reply with the keyword stated in the text message (e.g. YES) to redeem this offer. You must reply with the keyword within the offer window detailed in the text message. Once you’ve replied with the keyword the offer will be automatically applied, subject to you having enough credit to purchase. It may take up to ten minutes to be applied but you’ll get a confirmation text once it’s on.

How long does the offer last?

How long does the offer last?

All the offers are different. The text message will detail the validity of the offer.

How do I know if I’m eligible for the offer?

How do I know if I’m eligible for the offer?

You’ll receive a text message from us detailing the offer and what you need to do to claim it.

How do I know if the offer has been added to my account?

How do I know if the offer has been added to my account?

You will have received a text message confirming it was added. You can also text AL to 150 and that will show if the offer is on your account, or check in My EE.

I’ve replied yes but haven’t received my offer – why?

I’ve replied yes but haven’t received my offer – why?

Only customers who were invited are allowed to redeem the offer. If this is you, make sure you also replied within the offer window.

If you did receive the text message detailing the offer, you opted in within the specific time period and you had enough credit to purchase, but you still didn’t get the offer please contact us.

Terms and conditions

Terms and conditions

Promotional add-ons are only available when replying to a text message invitation that we send to you as part of our loyalty programme. Unless we tell you otherwise, once redeemed, add-ons have a validity period of one, two or five days. Unused allowances don’t roll over.

If you have two add-ons active on your account at the same time, including non-promotional add-ons, allowances from the add-on due to expire first will be used first. Unlimited data allowances are your personal and lawful use only.

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