5 reasons to switch to EE Broadband
Learn about the benefits of moving to EE Broadband and discover why it’s the fastest growing broadband provider.
By Alex Fletcher
Last updated: March 2026
Reading time: 5 mins
If you’re considering changing your broadband provider or if you are about to move home, there are lots of reasons to choose EE.
EE is the UK’s fastest growing broadband provider with award-winning service and all the tools you need to enhance your in-home experience. From powerful WiFi 7 technology and ultrafast Full Fibre to WiFi Controls and online security, here are five reasons to switch to EE.
1. Lightning-fast full fibre speeds
With speeds up to 1.6Gbps and the power to connect 190 devices, our fastest full fibre is built to power even the busiest homes.
You could stream a 4K TV show, while playing games online, while Zoom calling friends, while live streaming on Instagram. And all that would use less than half of what your connection could handle.
We know how important a reliable fast connection is for doing the things you love, so if you’re a gamer, a streamer, or work from home, we’ve got you covered.
And if you don’t currently live in an area with a full fibre connection, don’t worry. When you get a part fibre deal from EE, we’ll upgrade you to full fibre for free when it becomes available – that’s a promise.
2. Unleash the power of WiFi 7
Our homes are getting filled with more connected devices every year. That means you don’t just need fast broadband speeds coming into your hub, you also need the very best WiFi connection.
WiFi 7 is the latest generation of WiFi technology — the most powerful ever created.
Whether you’re gaming, streaming, working from home or just browsing the internet, you need seamless WiFi that doesn’t skimp on power. The increased bandwidth of WiFi 7 means you can work, watch and play without lag.
The EE Smart Hubs compatible with WiFi 7, give you a stronger and more consistent signal all around the home. Our Smart Hub 7 Pro and Smart Hub 7 Plus will futureproof your home and let you work, watch and play without lag.
The cutting-edge Smart Hub 7 Pro also includes tri-band technology. The extra band creates a fast lane for your connection, reduces congestion and has less chance of interference. It’s ideal for busy homes where everyone is online.
Add our WiFi Extender 7 Pro (a WiFi 7 mesh kit) and you will get speed and power all over your home. Conference call in the loft and stream TV in the lounge, with a stronger connection than ever before
3. Boost your WiFi for gaming, streaming and working from home
Choose EE’s Standard, Premium or Ultimate broadband plan and you can use WiFi Optimiser with the EE app. When everyone is at home, it lets you boost the WiFi where it matters most.
TV and sport fans can prioritise streaming apps. When the big game is on you will still get the best connection, even if everyone at home is online.
Gamers can prioritise their consoles and gaming apps. WiFi Optimiser reduces annoying lag with features like geo-filtering and ping optimiser, so you get reaction times that your friends will be envious of when you’re playing online.
And if you have an important work call and everyone at home is online, WiFi Optimiser can make sure that Zoom or Microsoft Teams gets prioritised for a smoother home working experience.
4. Unbeatable peace of mind with WiFi Controls
Take control of the tech and connectivity in your home and get the very best from your WiFi. Our WiFi Controls make it a doddle to get everything set up, just the way you want it.
You’ll find WiFi Controls in the EE app and it lets you take charge of every aspect of your digital life at home.
If online gaming or social media scrolling is getting in the way of homework, you can pause the internet at any time, or schedule a WiFi freeze, for undisturbed family time
Stay in control of your home’s connected devices with device management. Create groups of devices and control their online status or even turn off all the grouped devices that are assigned to a specific room. That means you can pause the kids iPad and consoles in their bedroom but keep streaming your favourite TV show downstairs.
Feel confident about what your kids are doing online and help protect them from inappropriate content with Parental Controls.
Choose an overall setting for your home network, light, moderate or strict, and block specific websites for the whole household, or groups of devices.
5. Security against scams
Internet scams are getting harder to spot and more frequent, making it more important than ever to stay safe online.
Advanced Web Protect is included in all EE Broadband plans and it gives you protection against malicious activity, such as phishing or viruses.
It creates a log of blocked sites, so you can check the details of the threats. And it quickly recognises suspicious behaviour on your network, which may have come from a hacker, stopping your device if it thinks a virus is using it to attack other devices.
If you choose the Standard, Premium or Ultimate broadband plan you’ll also get Cyber Security, powered by Norton, all-in-one protection for your online life. It features alerts when your details are shared on the dark web, blocks hackers trying to steal personal data, gives warnings about fraudulent websites spreading viruses and monitors unusual logins and risky links on social media.
Move to EE with One Touch Switch
One Touch Switching to EE Broadband couldn’t be simpler. You no longer need to worry about the stress and admin of moving providers, we’ll take care of it all.
Step one, pick the right package for you. Step two, we’ll take care of the rest. No more awkward calls to your old provider, no unwanted admin, no hassle.
Just choose the day you want to get connected to EE and we’ll make sure you don’t lose service before that date.
And if you leave your existing provider early, get up to £300 towards leavings fees credited to your EE account. After ordering, we just need the final bill from your old provider with the itemised leaving fees.
